July 18-27, 2025
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CHEYENNE, Wyo. (July 21, 2022) – Cheyenne Frontier Days is tackling suicide awareness and prevention with a new campaign aimed at individuals attending and participating in “Daddy of ‘em All” events. They have enlisted the help of country music star Garth Brooks in promoting a campaign built around the role of the rodeo Pick Up Man in the arena.
The campaign encourages people to “reach out to a Pick Up Man or be a Pick Up Man for someone in need.” People contemplating suicide are directed to the new nationwide 988 Suicide Prevention Hotline. Individuals who see friends, family members, or neighbors struggling with mental health are encouraged to reach out.
“Our western culture of independence and self-reliance may inhibit people from seeking help, or people from offering help,” Tom Hirsig, CFD CEO said. “In rodeo, we call the pick up man a lifesaver in the arena. Every cowboy knows the pick up man is out there to help, to give a hand. And the athletes do not hesitate to reach out for help. We want everyone to use that example in their lives.”
A public service video featuring Garth Brooks will be played during rodeo and night show performances. The video was recorded at the request of and specifically for the CFD Pick up Man campaign. “Words cannot express our deep appreciation to Garth Books for his assistance in this important effort,” Hirsig said.
The campaign acknowledges that suicide rates in the Rocky Mountain West are among the highest in the nation. The CFD effort is intended to raise awareness and places a priority on connecting individuals to the national hotline, where appropriate counseling can be provided.
CFD will be selling “Pick Up Man” hat feathers and necklaces with as part of the campaign with net proceeds being given to local suicide prevention efforts.
The unofficial start of Cheyenne Frontier Days will kick off July 16 with rodeo qualifiers. The Daddy of ‘em All Rodeo is a modified, tournament-style format. Timed events will have qualifying rounds to make it into the rodeo performances beginning July 23. Rodeo qualifiers are free to the public.
Qualifying Schedule:
On Sunday, July 17 CFD will round up bucking horses from the pasture north of Cheyenne along I-25, and through the city streets into Frontier Park. The roundup begins at approximately 1 p.m. at the intersection of I-25 & Horse Creek Road north of the city. It then moves along I-25 on the Eastern frontage road to Hynds Blvd, turns south to Central Ave., to Kennedy Road, and then moves from Kennedy Road to Hynds Blvd, and into Frontier Park.
Approximate arrival times at the following areas are as follows:
Please note: The Wyoming Highway Patrol will not allow parking along I-25 at any time during the Roundup. Central Ave., between Kennedy Road and Hynds Blvd., will be closed while horses are on Central Ave.
At approximately 1:30 p.m. the following city roads will close temporarily:
Roads are expected to re-open around 2:00 p.m. please use extra caution when driving and consider taking alternate routes.
The 41st Annual Cheyenne Frontier Days™ Invitational Western Art Show & Sale will take place from Thursday, July 21 to August 14. The Western Art Show features the nation’s top Western artists who bring to life the celebration, the heritage, and the outlook of the American West.
The Opening Reception begins at 3:30 p.m. on July 21 with the ticket holder preview. At 4:30 p.m., guests will hop on a bus for hors d’oeuvres on the lawn of the Governor’s Residence. The exhibit and Jump-the-Gun will open at 6:00pm at the Museum. With Jump-the-Gun, patrons can immediately purchase artwork at a premium price. To round out the night, we will have our sales drawing at 7 p.m. and a western dinner with live music.
If you miss the Opening Reception, you will still have a chance to view and/or purchase art when the Western Art show is released for public viewing on Friday, July 22 and will remain open until August 14.
Admission for the Invitational Western Art Show on July 21:
Admission for the Western Art Show from July 22 – August 15:
Tickets and art available for view at: cfdartshow.com
Quick Facts:
What: Cheyenne Frontier Days™ Western Art Show and Sale
When: Opening Reception – Thursday, July 21, 2022 from 3:30 – 9 p.m.; The show can be seen through Sunday, August 14, 2022 during regular Museum hours
Where: Cheyenne Frontier Days™ Old West Museum – 4610 Carey Ave, Cheyenne, WY 82001
Cost: Opening Reception – $185 per person or $165 per person for Museum Members and Museum Volunteers.
Contact: Amanda Byzewski, Art Shows and Events Coordinator, (307) 778-7289
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Cheyenne Frontier Days, Inc. has named Renée Middleton, to the Executive Director position for the Cheyenne Frontier Days Foundation.
Renée has a long history of involvement with CFD. She carried State flags for Saddle Tramps in the parades and Grand Entries and was a long-time member of the CFD Public Relations committee which serves both the media and the public. Most recently, she has served on the CFD Board of Directors and the CFD Foundation Board.
Renée has thirty years of experience in both marketing and management with Taco John’s International, Unicover Corporation and Sierra Trading Post. In addition to her marketing career, Renée has been in the field of nursing since 2018. She is a RN who works on the Oncology Floor at Cheyenne Regional Medical Center.
In addition to her volunteer work with CFD, Renée has participated as a volunteer at the Davis Hospice Center, was a Foundation Board Member of the Cheyenne Botanic Gardens and as a Board Member of the Cheyenne Symphony Board.
Please congratulate Renée on her new position within the Foundation the next time you see her around the park.
The Cheyenne Frontier Days Foundation, Inc. was established in 2015 to support the charitable and educational aspects of Cheyenne Frontier Days. The Foundation is an IRS 501(c)(3) and can receive cash, real estate, and other properties, with the goal of providing support to charitable and educational Cheyenne Frontier Days activities.
Recently the Foundation was instrumental in erecting the Chris LeDoux statute at the Front Gate, the refurbishing of the new Marietta Dinneen Carriage Barn and is currently working on a significant upgrade to the Indian Village.
If you would like to donate to the Foundation, please visit https://cfdrodeo.com/cheyenne-frontier-days-foundation/
Tim Malm is from Albin, Wyo., where he was an accomplished calf roper. In June 2010 he suffered a traumatic brain injury while roping on the family ranch. Tim has been rehabilitating at home since October 2010.
He has regained full use of his right side and is improving all the time on his left. Tim cannot walk on his own YET, but he can rope a dummy both standing or sitting in the saddle.
Tim is the President and CEO of Stronger 413. Based on his favorite Bible verse Philippians 4:13, “I can do all things through Christ who strengthens me.” His hope is that Stronger 413 will be an avenue to share his story.
Cheyenne Frontier Days has partnered with Malm on his coffee line because he is such an inspiration to the local and rodeo community. Stronger 413 Coffee will be the Official Coffee of Cheyenne Frontier Days, and it comes in four roasts: The Dad, The Frontier, The Barry Burk and The Wyoming.
To learn more about Tim and Stronger 413 please visit Stronger413.com
CHEYENNE, Wyo. — Gen. Anthony Cotton, commander of Air Force Global Strike Command, was named the Cheyenne Frontier Days Grand Marshal by Wyoming Gov. Mark Gordon, at the Governor’s Dinner during the AFGSC Senior Leader Conference April 7, in Cheyenneg.
Cotton took command of AFGSC in 2021, and previously served as the 20th Air Force commander in Cheyenne from November 2015 – January 2018.
The Grand Marshal serves as the honorary lead for of each parade and the grand entry during CFD, carrying on a legacy that has lasted over 70 years.
The Air Force celebrates its 75th anniversary this year, but the ties between F.E. Warren and Cheyenne go back much further. The communities began together in1867 and continue to grow today through engagement and partnership.
By Staff Sgt. Cody Dowell | 90th Missile Wing Public Affairs
Friday, April 8, 2022 at 8:30 a.m.
Cheyenne Frontier Days Event Center, 1230 W. 8th Avenue, Cheyenne, WY 82001
Registration fee is $50.
Entries will be accepted on a first come, first serve basis, and are limited to the first 30 entries. Open to boys and girls residing in Laramie County only. Participants must be under 13 years of age as of August 1, 2022.
For further information, contact Janet Vossler (307) 421-2840.
Cheyenne Frontier Days refreshed its economic impact study in 2021 to quantify the economic benefits generated from visitors outside of Laramie County to the City of Cheyenne and Laramie County. Dean Runyan Associates, of Portland, Oregon conducted the research using data generated from the 2021 event; prior studies were conducted in 2018, 2015 and 2012. Dean Runyan Associates has also produced economic impact research for the Wyoming Office of Tourism.
The 2021 edition of the Daddy of ‘em All experienced record crowds and attendance. Approximately 550,000 people attend all combined events during the ten-day celebration each year. This year, a total of 272,896 tickets for all events were sold. Demand was high for all events, after the 2020 cancellation, and Cheyenne Frontier Days marking its 125th anniversary.
Economic impacts resulting from direct visitor spending surrounding the event totaled approximately $40.3 million, up from $27.1 million in 2018 and $28 million in 2015.
“We saw large crowds almost every day on Frontier Park and around the community,” Chief Executive Officer Tom Hirsig said. “We were happy to see so many people wanted to come out and celebrate the anniversary year with us and the Cheyenne community. The number of visitors this year surpassed our wildest expectations.”
“Our volunteers really stepped up to support Cheyenne and Laramie County with our celebration this year, and we had even less time to prepare than ever,” Jimmy Dean Siler, General Chairman said. “We are proud of our collaboration with city and county officials to host visitors who came to experience a taste of the American West.”
2021 Economic impacts of visitors who reside outside of Laramie County
● Visitors to Cheyenne Frontier Days spent $40.3 million in Laramie County.
● These visitors spent approximately $7.9 million on food and beverages in restaurants and bars, $7.6 million on overnight accommodations, $12.7 million on entertainment and recreation, including ticket sales, and $12.1 million on retail purchases, including motor fuel and groceries.
● Other direct economic impacts include approximately 509 full- and part-time jobs, $9.6 million in earnings (wage and salary disbursements), $920,400 in local tax revenue, and $1.5 million in state tax revenue.
● Total economic impacts resulting from direct visitor spending which include secondary impacts, also known as “multiplier effects,” resulted in approximately $52 million of business activity generated for Laramie County.
2021 Profile of Cheyenne Frontier Days Attendees
● The majority of Cheyenne Frontier Days attendees participated in a Frontier Nights/Concert (75%) or the Rodeo (55%) and (30%) attended both.
● A large portion (64%) attended Cheyenne Frontier Days during a previous year.
● Attending Cheyenne Frontier Days was the primary purpose for travel to Laramie County for the vast majority of overnight (81%) and day (98%) visitors.
● Just over half (55%) of Cheyenne Frontier Days attendees stayed overnight while traveling.
● Among overnight visitors, over half (51%) stayed in a hotel, motel, lodge, or B&B; most of the reminder stayed in private homes with friends and relatives, or in campgrounds.
● Cheyenne Frontier Days attendees traveled to or through a number of Wyoming communities and places including Laramie, Casper, Yellowstone National Park, Jackson Hole, Snowy Range, and Cody.
Unique Attendees and Attendees from Outside of Laramie County
Unique Attendees Outside of Laramie County Attendees
2012 144,000 112,313
2015 149,300 125,397
2018 142,000 105,689
2021 164,200 139,600
Cheyenne Frontier Days is a major Rocky Mountain regional event with numerous
Western heritage activities and experiences; while some events charge admission, many events are free. Attendance measures include totals that track both paid attendance and total attendance. It is recognized as the consummate Western heritage, cultural, and entertainment experience in the world. Cheyenne Frontier Days is a top attraction in the state of Wyoming behind Yellowstone National Park, Jackson and Grand Teton National Park.
“We had tremendous support from our city, county and state leaders to help us produce our event during a confusing and constantly changing pandemic landscape. We could not have done it without their guidance and support,” Hirsig added.
Cheyenne Frontier Days™ (CFD) announced the 2022 Frontier Nights® entertainment series tonight. The Professional Bull Riders (PBR) will return with its new Team Series event and the complete concert schedule was released. In addition, the 126th annual “Daddy of ‘em All®” will feature nine days of PRCA professional rodeo that will conclude with Championship Sunday, where champions are crowned and legends are made.
Rodeo and PBR tickets have been on sale since December, and Season Ticket memberships were made available in November for those interested in purchasing all performances for rodeo, nightshow or both.
Concert tickets will go on sale March 16 at 9 a.m. MDT at www.cfdrodeo.com.
The Cheyenne Frontier Days Ticket Office will not be open for in-person or phone sales on March 16. Tickets will be sold online only that day to accommodate the volume of announcing the full lineup.
The ticket office will re-open for in-person and phone sales at 9:00 a.m. MDT on March 17.
“We are excited to share this lineup for 2022 tonight,” Contract Acts Chairman Scott Lewis said. “We worked hard to put the full lineup together so that fans would know who is coming each night.”
The PBR Team Series’ inaugural 11-event season will include a three-day homestand event hosted by each of the eight founding teams. The 2022 season will begin in Cheyenne and will culminate in a team championship at T-Mobile Arena in Las Vegas November 4-6, 2022.
There will be hundreds of vendors, a full carnival, artists, food and music that celebrate the history and culture of the American West.
Concert ticket prices range from $54 – $105, rooftop starts at $175. Daily rodeo tickets range from $18 – $43, rooftop starts at $80. PBR tickets range from $25 – $105 with special Elite Seating and V.I.P. tickets also available at various prices.
A $3 discount is offered on rodeo tickets and $5 discount on concert tickets purchased before July 1.
Fans can upgrade to a Frontier Nights® Fast Pass for early admission to the Party Zone, a voucher for best-available same-day rodeo tickets and a souvenir rodeo program. For a full events schedule and profiles of musical acts, go to www.cfdrodeo.com.
Cheyenne Frontier Days, Inc. has named Tucker Fagan, to its newly-created Executive Director position for the Cheyenne Frontier Days Foundation.
The Cheyenne Frontier Days Foundation, Inc. was established in 2015 to support the charitable and educational aspects of Cheyenne Frontier Days. The Foundation is an IRS 501(c)(3) and can receive cash, real estate, and other properties, with the goal of providing support to charitable and educational Cheyenne Frontier Days activities.
Fagan spent 30 years in the United States Air Force, where he was head of the Joint Chiefs of Staff Nuclear Section. In this position, he prepared the “football” for President Reagan, and taught the President the plan’s procedures, timing, and options. Fagan was also Strategic Air Command, Wing Commander, and Vice Commander of 20th Air Force.
Upon retirement Fagan was immediately hired as Director of the Department of Commerce, where he restructured it into the Department of State Parks and Cultural Resources. Within the year, Fagan moved into the role of Wyoming Business Council CEO, where he stayed for eight years. Fagan then helped Cynthia Lummis with her campaign for the U.S. House of Representatives. Lummis won, and he continued as her Chief of Staff through her eight years in the House.
He is no stranger to the Cheyenne Frontier Days organization. Fagan has served on the General Committee, Board of Directors, as President of the CFD Volunteer Crisis Fund, and was inducted into the CFD Hall of Fame in 2013.
Fagan is currently on the Board of ALIGN, CFD Foundation Board, CFD Building Authority, City of Cheyenne and Laramie County Joint Powers Board – Frontier Park Improvements, and the Air Force Chief of Staff Civic Leader Group.
Fagan said of his new role, “The Cheyenne Frontier Days Foundation has been instituted to preserve and promote the legacy of the West. The Western heritage personified by rodeo exemplifies community involvement, willingness to help a neighbor, and dedication to doing what is right. Highlighting this spirit and fostering it is an objective of Cheyenne Frontier Days and the recently created Foundation. I am honored to work for Cheyenne Frontier Days and to help make the Foundation an integral part of the rodeo family and the agricultural community.”