July 18-27, 2025

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THE COWBOY CHANNEL AND CHEYENNE FRONTIER DAYS ANNOUNCE PARTNERSHIP

 

The Cowboy Channel continues to strengthen its commitment to Western sports and rodeo with LIVE broadcast coverage of all nine performances at the “Daddy of ‘em All”

Fort Worth, TXMarch 4, 2019 – In an announcement during the Finals for RFD-TV’s The American, The Cowboy Channel, announced a partnership with Cheyenne Frontier Days™ to broadcast live all nine days of rodeo action and feature other Western lifestyle activities from their “World’s Largest Outdoor Rodeo & Western Celebration.” The event and live coverage takes place July 19-28, 2019, from Cheyenne, Wyo. Broadcasting the event will help fill the need for more Western sports and Western lifestyle coverage and attract new fans to rodeo.

 

Available in 42 million households, The Cowboy Channel was established to expand and improve coverage of Western sports programming and the Western lifestyle, which is perfectly aligned with the events at Cheyenne Frontier Days™. “The Cowboy Channel is proud to partner with Cheyenne Frontier Days™ as the first organization to agree to carry all nine days of action-packed rodeo,” said Patrick Gottsch, Founder and President of The Cowboy Channel.

Known for its fast pace and large number of contestants, Cheyenne Frontier Days™ rodeo ensures viewers will see top-notch athletes in action. “The opportunity to broadcast live and provide on-line content of Cheyenne Frontier Days™ will give avid rodeo fans the excitement they crave and also expose the sport to a group of new fans who can then come experience the nine day ‘Festival Unlike Any Other,’ next year,” stated The Cowboy Channel’s CEO, Raquel Gottsch.

“We are excited about this new partnership with the Cowboy Channel. The futuristic thinking of this organization brings a new way to promote the Western lifestyle and sport of rodeo. This partnership will take events like Cheyenne Frontier Days™ and expand them to new audiences,” said Tom Hirsig, Cheyenne Frontier Days™ CEO.

By continuously adding Western content, The Cowboy Channel is focused on expanding both its rural and urban viewership. Similarly, Cheyenne Frontier Days™ intends to continue their growth, which includes plans to expand and improve their 83-acre park. The future is bright for both companies and the partnership will further their plans of providing the best in western entertainment.

About The Cowboy Channel:
The Cowboy Channel is the first 24-hour television network totally dedicated to western sports and the western lifestyle. Headquartered in the Fort Worth Stockyards, The Cowboy Channel features content focused on rodeo, bull riding, roping, reining, barrel racing, and other western sports genres, along with western fashion, music, and movies. The lineup also features a wide variety of “live” coverage from major western events showcasing the world’s toughest and most talented cowboys and cowgirls. The network enjoys distribution into 42 million homes on cable/satellite systems on DISH, DIRECTV®, AT&T U-Verse, Charter Spectrum, Cox, Comcast, Mediacom, Verizon FIOS TV, and many other rural cable systems. In addition, The Cowboy Channel can be streamed via Sling TV’s Heartland Extra package. 

About Cheyenne Frontier Days:
With roots dating back to 1897, Cheyenne Frontier Days™tdraws top rodeo professionals who compete for more than $1 million in cash and prizes. Complementing the rodeo action are behind-the-chutes tours, trick riding and a wild-horse race. A Native American Village, an Old Frontier Town, saloons and dancing, a chuck wagon cook-off, pancake breakfasts, a Western art show and the CFD Old West Museum continue the frontier theme. Rounding out the program are a carnival midway, a performance by the USAF Thunderbirds, top-name entertainment, Professional Bull Riders (PBR) and several parades that include antique carriages and automobiles. Cheyenne Frontier Days™ takes place each summer during the last full week in July. 

About RFD-TV The American:
RFD-TV The American is the results of a full-year of work. Qualifying events are held across the country, throughout the calendar year as ropers and riders hope to compete in Arlington during the world’s richest one-day rodeo.
RFD-TV’s The American is an annual event that occurs each year at the Dallas Cowboys’ AT&T Stadium in Arlington, TX. The American is now “the world’s richest weekend in Western Sports” and will pay out $2.35 million through a series of qualifiers, The Semi-Finals, and the final event, RFD-TV’s The American. The event unites the top athletes in the world from the PRCA and pits them against underdogs who advance from The American Semi-Finals, together to battle for the biggest single paycheck of their lives.

Post Malone added to 2019 Concert Line-up

Cheyenne Frontier Days™ has completed its 2019 Frontier Nights® concert line-up with Post Malone on July 25.

Post Malone blends a mix of genres into his own sonic sound that is both intoxicating and invigorating.  His RIAA Platinum certified debut album, Stoney, led the genre-bending Dallas, TX artist to his first Top 10 Billboard 200 and first #1 R&B/Hip-Hop Album while being the “#1 Debut Hip-Hop Artist of 2016.”

In 2018, his sophomore album, Beerbongs & Bentleys, debuted on the Billboard Top 200 at #1 and achieved one the year’s “biggest streaming weeks ever.”  Additionally, Post Malone charted nine songs in the Top 20 of the Hot 100, notching “the most songs in the Top 20 of the Hot 100.”

Post Malone has also smashed the record for most simultaneous Top 40 Hot 100 hits with 14, while also being nominated for 4 awards at the 61st Grammy Awards.

Tickets for Post Malone at Cheyenne Frontier Days™ will go on-sale Friday, March 8 at 9 a.m. MT at www.cfdrodeo.com.

CFD Announces 2019 Entertainment

In a live announcement made from the Downtown Las Vegas Events Center, Cheyenne Frontier Days™ (CFD) announced all but two of the nights for the 2019 Frontier Nights® entertainment series. The Professional Bull Riders (PBR) has added Cheyenne to its exclusive Last Cowboy Standing series and the Professional Rodeo Cowboys Association (PRCA) Rodeo will return to the arena in 2019.

 

In a live announcement made from the Downtown Las Vegas Events Center, Cheyenne Frontier Days™ (CFD) announced all but two of the nights for the 2019 Frontier Nights® entertainment series. The Professional Bull Riders (PBR) has added Cheyenne to its exclusive Last Cowboy Standing series and the Professional Rodeo Cowboys Association (PRCA) Rodeo will return to the arena in 2019.

Tickets will go on sale Saturday, December 15 at 9 a.m. MST at www.cfdrodeo.com, the Cheyenne Frontier Days™ Ticket Office and by calling (307) 778-7222.

Lady Antebellum with Kelsea Ballerini and Midland; Rascal Flatts with Clint Black; Josh Turner with Tanya Tucker; Keith Urban; and Tim McGraw with Devin Dawson were announced and live streamed on the Wrangler Network.

“We are very excited about the performer lineup for 2019,” Contract Acts Chairman Randy Krafft said.  “We are still working on our remaining shows and will announce them as we get them signed.”

For two nights, the Top-40 stars of the PBR will attempt to conquer the sport’s rankest bulls on the historic Wyoming Dirt at Cheyenne Frontier Days, strapping in for their shot to make the buzzer. If a rider covers his bull for the required 8 seconds, he continues to compete. If he gets bucked off, he is finished. The grueling match between Man and Beast continues until one prevails and is crowned the Last Cowboy Standing.

Additionally, the 123rd annual “Daddy of ‘em All®” will feature nine days of PRCA professional rodeo that will culminate in Championship Sunday where champions are crowned and legends are made.

There will be hundreds of vendors, a full carnival, artists, food and music that celebrate the history and culture of the American West.

Concert ticket prices range from $39 to $81, with daily rodeo tickets costing $20 to $35. A $3 discount is offered on rodeo tickets and $5 discount on concert tickets purchased before July 1.  PBR tickets range from $15 – $101 with special Elite Seating and V.I.P. tickets also available at various prices.

Fans can upgrade to a Frontier Nights® Fast Pass for early admission to the Party Zone, a voucher for best-available same-day rodeo tickets and a souvenir rodeo program. For a full events schedule and profiles of musical acts, go to www.cfdrodeo.com.

All tickets for all performances will go on-sale December 15 at 9 a.m. MST.

2019 Cheyenne Frontier Days™ Entertainment Schedule

July 19:                      Lady Antebellum with Kelsea Ballerini and Midland

July 20:                     Rascal Flatts with Clint Black

July 21:                      Josh Turner with Tanya Tucker

July 22-23:               Professional Bull Riders – Last Cowboy Standing

July 24:                      TBA

July 25:                      TBA

July 26:                      Keith Urban

July 27:                      Tim McGraw with Devin Dawson

July 20 – 28:            PRCA Rodeo action

PBR “LAST COWBOY STANDING” TO BE HELD AT CHEYENNE FRONTIER DAYS IN 2019

PBR Last Cowboy Standing  

Las Vegas (Nov. 10, 2018) – PBR (Professional Bull Riders) today announced its popular Last Cowboy Standing will take place during Cheyenne Frontier Days (CFD) in 2019.

PBR CEO Sean Gleason announced the new location of the PBR Major, scheduled for July 22-23 at Cheyenne Frontier Days Arena, during the PBR World Finals at T Mobile Arena in Las Vegas this evening.

The new summer season Major, a higher-profile regular-season event offering more World standings points and prize money, expands on a partnership between the leading bull riding league and world’s largest outdoor rodeo.

In July, 2018, PBR produced the final CBR Championship event during Cheyenne Frontier Days as well as a new Touring Pro Division event. Both events were brought to fans live on RidePass, the PBR’s western sports digital network.

From 2011 to 2018, Last Cowboy Standing had competed in Las Vegas, which remains home of the PBR Championship Week and the PBR World Finals.

“PBR is thrilled to pair Last Cowboy Standing with one of the world’s greatest rodeo and western sports celebrations,” Gleason said. “This marquee event extends our premier series schedule into the summer and is sure to be a highlight of the entire PBR season – one every fan will want to experience, and every cowboy will want to win.”

“We are honored to be selected as a stop in the premier bull riding tour of all,’” said Tom Hirsig, CEO, CFD. “Last Cowboy Standing fits right in line with the Western brand that is ‘The Daddy of ’em All.’  Cheyenne Frontier Days is excited to reunite our partnership with the Professional Bull Riders, two organizations sharing the common goal of preserving Western heritage and the cowboy way of life.”

Cheyenne Frontier Days is the premier celebration of cowboy life and Western entertainment that takes place each July.  The 10-day festival features the world’s largest outdoor rodeo, concerts by top name entertainers, dining, shopping, educational exhibits, Native American Indian performances, a Western Art show, U.S.A.F Thunderbirds performance, pancake breakfasts, parades that feature antique carriages and Western pageantry galore.

Tickets to the Last Cowboy Standing event at Cheyenne Frontier Days event will go on sale December 15 at www.cfdrodeo.com and by calling (307) 778-7222.

About the PBR (Professional Bull Riders)

The world’s premier bull riding organization began as a dream of 20 bull riders 25 years ago and now operates in five countries. On its elite tour, the organization features the top 35 bull riders in the world and the top bulls in the business. The televised 25th PBR: Unleash The Beast, along with the PBR Real Time Pain Relief Velocity Tour (RVT), the PBR Touring Pro Division (TPD) and the PBR’s international circuits in Australia, Brazil, Canada and Mexico have paid nearly $184 million in earnings to its athletes. Thirty bull riders have earned more than $1 million, including two-time PBR World Champion J.B. Mauney who is the top-earning athlete in Western sports history with more than $7.2 million in career earnings. PBR is part of the Endeavor (formerly WME | IMG) network. For more information on the PBR, go to PBR.com, or follow on Facebook at Facebook.com/PBR, Instagram at Instagram.com/PBR, and YouTube at YouTube.com/PBR.

5 Must See Attractions at Cheyenne Frontier Days

Cheyenne Frontier Days – 122 years and still going strong

CHEYENNE, Wyo. (July 29, 2018) – When an agent of the Union Pacific Railroad suggested Cheyenne have a festival to the editor of the newspaper in 1897, they had no idea of the legendary event that it would grow into.
With less than ideal weather during several of the 10-days of activities, attendance at this year’s Cheyenne Frontier Days (CFD) was beyond what might have been expected. The loyalty of fans is very gratifying for the nearly 3,000 volunteers who work year-round for the “Daddy of ‘em All.”
Fans from across the United States and a variety of foreign countries make their way to Wyoming to attend Cheyenne Frontier Days. While the rodeo is the centerpiece of the celebration, patrons also take in parades, pancake breakfasts, visit the Indian Village, and go to night shows along with other activities. It all adds up to the “World’s Largest Outdoor Rodeo & Western Celebration.”
This year’s activities kicked off on July 20 with a Wild West Show that was reminiscent of the events held years ago. All of the activities including a ladies’ ranch bronc riding was broadcast live on RIDE TV. Rodeo performances started the next day where over 1,200 contestants were vying for CFD championships and $840,031 in prize money. The largest money winner was steer wrestler Levi Rudd from Chelsea, Oklahoma. He left Wyoming with an additional $21,395 in his bank account.
New and a fan favorite at the rodeo this year was mini bareback and mini bull riding for aspiring competitors. Throughout the competition, with parades and all the activities over 6,000 animals come through Frontier Park.
Approximately two-thirds of them were part of the rodeo. A team of veterinarians checked those animals before and after each performance. Reports showed that 121 of animals were examined. Treatments were provided to 41 of them with all but two expected to make a full recovery.
Rodeo attendance saw a big gain at 101,462, an increase of 7.6 percent over last year. Cheyenne/Laramie County Day’s rodeo was the second largest Wednesday crowd in history. The night show featuring Eric Church the same day was sold out.
Professional Bull Riders returned to Frontier Park for the first time since 2010. They brought their riders on Monday night, then produced a second night of bull riding featuring Championship Bull Riders. It was the first time in the organizations’ history where they partnered on an event and had competitors riding against each other. The action was broadcast on PBR’s RidePass.
Other numbers were in line with previous years. Four parades were estimated to have 90,700 visitors. Three pancake breakfasts saw 23,138 meals served and 47,611 visited the Indian Village. With expanded entertainment options around the park and enhancements to the Western Experience, total attendance for 2018 was 543,705 a slight increase from 2017.
The final rodeo on Championship Sunday, July 29, had 12,401 fans on their feet when local favorite Brody Cress won the saddle bronc riding title. The highest attended rodeo was on Saturday, July 28 at 14,138. The Behind the Chutes Tours gave 2,608 fans an up close and personal rodeo experience.
Military Monday continues to be popular. All branches of the military were honored with active personnel and veterans receiving free admission. The U.S. Navy Parachute Team, the Leapfrogs, thrilled rodeo and night show fans by jumping into the arena at Frontier Park and the USAF Thunderbirds were another hit. A new attendance record was set for the Thunderbirds performance at Laramie County Community College on July 25 at 18,876. The previous record was 16,100 in 2014.
A partnership with Colorado State University’s (CSU) Equine Clinical Services program provided comprehensive care for the second year. The CSU Equine Sports Medicine and Rehabilitation veterinarians provided care similar to athletic trainers for contestants. Onsite services included digital radiographs, ultrasound, acupuncture, chiropractic care and shock wave therapy.
The Justin Sportsmedicine Team was on site and along with local medical personnel provided over 400 treatments. A bull rider was transported and had surgery after getting hit in the face during the PBR. He has been released and is expected to make a full recovery.
The Bureau of Land Management in cooperation with Mantle Ranch Wild Horse and Burro Training presented wild horses and burros that were all adopted. Demonstrations were provided by the Mantle family.
RFD-TV broadcast their popular Western Sports Roundup on Rural Radio. Their broadcast reached over 70 million fans. The final three performances were webcast on the Wrangler Network. Over 300,000 people from 52 countries enjoyed the global coverage.
Night shows were once again a popular attraction. Total night show attendance was 115,214 compared to the record set in 2016 of 118,123.
“Despite the weather, our awesome fans showed up to support Cheyenne Frontier Days,” said Bill Berg, General Chairman of Cheyenne Frontier Days. “Our volunteers stepped up to the plate in every case. We couldn’t do any of it without the loyalty of our sponsors. Everybody got a little dirty this year, but it was worth it.”

The Denver Post Cheyenne Frontier Days Train  On The Rails

More than 700 guests will ride behind the Living Legend, No. 844 Denver, CO, July 20, 2018 – The Denver Post Cheyenne Frontier Days Train, presented by MDC Richmond American Homes Foundation, travels round trip from Denver to Cheyenne on Saturday, July 21. More than 700 passengers, selected through a ticket lottery in mid May, will be treated to a historic day of western entertainment which includes attending the “Daddy of ’em All” rodeo at Cheyenne Frontier Days.

Dating back to the 1900s, this annual trip was a highlight for Denver and Colorado politicians and businessmen because of the hospitality and VIP treatment they received. In 1992, The Denver Post brought back this western excursion to celebrate the paper’s 100 year celebration, and it has been running ever since.

The Train will be led by the Union Pacific Railroad’s Living Legend, Steam Locomotive No. 844 again this year. Delivered in 1944, No. 844 is the last steam engine built for Union Pacific.

The Denver Post Cheyenne Frontier Days Train is a signature event of The Denver Post Community Foundation. A $2,500 grant will be awarded to The Cheyenne Frontier Days Old West Museum to support their mission of acquiring, preserving and interpreting the art and material culture of the American West.

“We look forward to this unique event each year,” said Tracy Ulmer, President and CEO of The Denver Post Community Foundation. “It’s exciting to take our guests back in time to enjoy such a great day of western hospitality from the Union Pacific Railroad and Cheyenne Frontier Days and we are thrilled to give back to the community in the process.”

For more information about the event, please visit DenverPostTrain.com.


About The Denver Post Community Foundation
The Denver Post Community Foundation, a recognized 501(c)(3) nonprofit agency, raises funds through individual and corporate donations, through seven unique Signature Events and Programs and through its annual holiday campaign Season To Share. The overall mission is to improve and enrich the lives of those in our community through support of programs that benefit arts and culture; children and youth; education and literacy; and the provision of basic human services. To date, including recent Denver Post Season To Share presented by DaVita grants issued this spring, over $3,090,250.00 has been raised and distributed. For more information, visit denverpostcommunity.com.

RIDE TV TO STREAM CHEYENNE FRONTIER DAYS WILD WEST SHOW

Among the performances, the Ladies of RIDE TV’s ‘Cowgirls’ to exhibit Ranch Bronc Riding

Ride Television Network, Inc. (RIDE TV) is excited to announce that they will be streaming the Cheyenne Frontier Days Wild West Show live on RIDE TV GO. The Wild West Show kicks off the Cheyenne Frontier Days as a part of Opening Day Celebrations. The network has been in talks with the team from Cheyenne Frontier Days for some time discussing various opportunities to showcase all of the western heritage that the event has to offer.

“We are thrilled to give the ladies of Cowgirls the opportunity to exhibit traditional ranch bronc riding at the Cheyenne Frontier Days Wild West Show,” said Craig Morris, RIDE TV President. “The ‘Daddy of ‘em all’ is the rodeo stage that all cowboys and cowgirls aspire to compete on, and we are happy to offer a streaming experience to rodeo enthusiasts everywhere through RIDE TV GO.”

The Wild West Show will be on “Frontier Friday,” to kick off the Cheyenne Frontier Days. Gates open at 10:30a.m. and the Wild West Show begins at 2:00p.m., featuring Cheyenne Frontier Days history, horse-drawn artillery demonstrations, antique automobiles, trick riding, ladies ranch bronc riding and more.

“We are excited to have the women return to ride broncs at [Cheyenne Frontier Days]. They have been such a great part of our history; it will be great to celebrate this event,” said Nicole Gamst, Cheyenne Frontier Days Marketing Director

Rodeo fans won’t want to miss their opportunity to watch the Wild West Show action LIVE on RIDE TV GO. Customers can visit www.RIDETVGO.com to subscribe for just $9.99 per month and receive 20% off their subscription when they use code WILDWEST.

About Ride Television Network Inc.

RIDE TV is a privately held corporation based in Fort Worth, Texas. The company was formed in 2011 for the purpose of launching a 24-hour, high definition, television network dedicated to featuring equestrian sports and lifestyle content . RIDE TV launched in October 2014 and is available in the United States, Asia, Latin America and Canada. For more information, visit www.RIDETV.com.

Cheyenne Frontier Days Opening Day Celebration

PBR to Produce CBR World Championship & New PBR Event in 2018!